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Marketing Research Methods and Project Types Final Quiz

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  1. Question 1 of 6
    1. Question

    Qualitative Marketing Research answers the what, where, when, and who of decision-making. 

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  2. Question 2 of 6
    2. Question

    L&E Research uses client-provided samples only for recruitment purposes.

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  3. Question 3 of 6
    3. Question

    Consumer Marketing Research studies can be conducted nationwide or in a specific market.

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  4. Question 4 of 6
    4. Question

    An example of a business to business (B2B) research participant includes which of the following:

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  5. Question 5 of 6
    5. Question

    Medical marketing research targets which of the following participant groups? 

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  6. Question 6 of 6
    6. Question

    L&E Research is in the business of recruiting.

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