George T. Doran, a consultant and former planning director at Washington Water Power Company, wrote an article for ‘Management Review’ in 1981 using the term SMART goals for the first time. According to George, SMART goals help us to ensure that the goals we set meet all the criteria that will maximize our chances of accomplishing them. The concept caught on fast, particularly in the corporate world, and there have been several iterations of them – including SMARTER goals.
In this course you will learn:
- Why it’s important to set SMART goals
- The criteria for a SMART goal
- The criteria for a SMARTER goal
- How to make sure your goals are aligned with your core values
- The importance of positive language in goal setting
- The potential pitfalls of the SMART goal model
“The trouble with not having a goal is that you can spend your life running up and down the field and never score!” – Bill Copeland
We know that different people like to learn in different ways. If you like to write down some notes on a piece of paper as you work through a course, here’s a handy study guide.